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Today, in the dietary industry, there are regulatory issues that change from day to day. Companies must formulate products with the most useful resources to provide safe, effective products at reasonable costs. Labels must be accurate, spec sheets and research article substantiation must be in place. In addition, customers are becoming more educated and want to be sure that their products work and are safe. They will investigate sometimes more than the companies themselves. I can service companies to meet standards and satisfy their customers. I have listed below the general services that I can provide a company. These are areas that I have an expertise in. Therefore, I can help companies become successful at launching new products or bringing current products up to meet standards based on FTC and FDA regulations. I can also help create products that are more unique.

PRODUCT EVALUATION
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Evaluate formulas for efficency, safety, uniqueness, label claim substantiation on structure/function (DSHEA), literature review if necessary Evaluate formula cost, product and ingredient specs and labels to match specs Pill performance (color, texture, odor, size) Review label claim creativity and accuracy

GENERAL PRODUCT LABEL REVIEW ON A REGULAR BASIS
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Review labels with ingredient specs for accuracy Review structure/function, directions, warnings
NEW PRODUCT DEVELOPMENT
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"Brain Storm" with company's marketing department to determine what products should be launched, time frames and dates Complete literature review on all useful ingredients for formula function with abstracts and full journal articles retrieved Technical Summary Report written and presented for review by the marketing department Product formulated with raw good material costing quotes provided; active ingredient or elemental form potencies, directions, form of pill recommendations, serving size, number of pills per bottle (30 day supply unless specified differently), warnings, etc. Complete product package assembled with journal article substantiation included
INTERNATIONAL MARKET
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Follow similar format as New Product Development Work with marketing and regulatory to determine what new or reformulated products are appropriate for different countries Develop and enter new products into different countries
BRING NEW PATENTED PRODUCTS TO COMPANY
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When new ingredients are available, I will provide research, patents, exclusive guidelines to the company
CUSTOMER, CONSUMER AND SALES FORCE TRAINING
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Train employees on products prociding Product Summary Sheets Continuous reports gererated on current, reformulations and new products Instruct customer and consumer service on "how to speak in compliance" for regulatory purposes (approved by legal counsel) Train employees on the anatomy and physiology of the body, pertinent to function of products
RESEARCH COORDINATOR
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Find university or institution appropriate for research study Negotiate cost of study and time frame Develop protocol, raw good material (specs, method of extraction, etc.) with institution department Follow up with institution providing reports to company of progress Develop technical report on research study and write structure/function claims
TECHNICAL WRITING
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Review marketing and sales ads for scientific accuracy and assist regulatory with compliance (DSHEA regulations) Write product borchures, technical reports, third party literature Write articles for magazines and newsletters
SPOKESPERSON/GENERAL TOPIC SPEAKER/PRESENT RESEARCH
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Represent company to speak at industry functions (example: scientific presentations at Nutricon) Television, radio, B-rolls, etc. Speak to targeted markets such as pharmacists, physicians, dietitians, nurses, etc. to present scientific data on ingredients Present research on information on dietary supplements to the lay person
PATENT SEARCHES AND INVESTIGATION
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Company would provide some areas of interest and I would scan patents for appropriate ingredients that have not been sold in the U.S. Work with company and patent attorney to evaluate if product is worthwhile Follow through of literature review, technical report Follow up with patent holder, negotiate with company for license agreement
DIET AND MENU PLAN
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Perform diet analysis and health status for clients and make recommendations Develop menu plans and recipes for appropriate diets Evaluate menu plans for carbohydrates, fats, protein, calories, vitamins and minerals Dietary counseling
OTHER SERVICES PROVIDED TO THE COMPANY
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Present new products or raw good materials Present new raw good material suppliers and manufactures Develop relationships for company with industry professionals, researchers, suppliers and attorneys Set up analysis of products with independent lab Take products to other markets

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